In the realm of voice assistants on Android-powered devices, one question often emerges: Bixby vs Google Assistant, which one is the best?
Voice assistants have upgraded their status as mere features on our devices to become trusted companions, helping us through the intricacies of the digital world. Smartphone AI assistants have seamlessly integrated into our daily lives, offering convenience, efficiency, and a touch of futuristic charm. For Android phone users, two titans in this arena are Samsung’s Bixby and Google Assistant, which have captured the imagination of users worldwide since their respective launches.
But why do we need voice assistants?
Imagine a world where your voice can set your phone to vibrate mode every night at 8 PM, or where you can effortlessly retrieve information about the latest Nobel Prize laureates in Physics with just voice commands.
These are not scenarios from a science fiction movie but everyday tasks made possible by smartphone AI assistants like Bixby and Google Assistant. The two remarkable creations that have redefined our interaction with technology since 2016/17.
Bixby vs Google Assistant: Overview
Bixby, Samsung’s brainchild, made its debut in 2017 alongside the Samsung Galaxy S8. Unlike traditional voice-activated tools, Bixby promised to revolutionize device interaction by offering seamless integration with Samsung’s expansive ecosystem of products and services.
How Bixby Works
Bixby boasts impressive natural language processing (NLP) capabilities. It excels in understanding complex voice commands, enabling users to control their devices effortlessly. For example, you can say, “Bixby, set my phone to vibrate mode at 8 PM every night,” and it will execute this task flawlessly.
A year before Bixby, Google launched its own voice assistant.
Google Assistant was unveiled in 2016. Initially confined to Google’s own Pixel smartphones, it soon spread its wings, making its presence felt across the Android universe and even transcending the boundaries of the iOS platform.
Today, Google Assistant is on every Android phone including Samsungs.
How Google Assistant Works
Google Assistant leverages Google’s formidable search engine to provide accurate answers to general knowledge questions. For instance, you can ask, “Who won the Nobel Prize in Physics in 2020?” and it will promptly provide you with the correct answer.

Similarities between Bixby and Google Assistant
Although, owned by different companies they still have some things in common. Let’s talk about them;
1. Voice Activation
Both Bixby and Google Assistant can be activated by voice commands. Google Assistant responds to “OK Google” or “Hey Google,” while Bixby listens for the wake-up phrase “Hey Bixby.” This hands-free approach enhances user convenience and safety.
Sample for Bixby: “Hey Bixby, what’s the weather forecast for today?” Sample for Google Assistant: “Hey Google, tell me a joke.“
2. Device Integration
Both assistants offer extensive device integration capabilities, albeit with differences in their ecosystems:
Bixby is easily integrated into the Samsung ecosystem, Bixby can control various Samsung appliances and devices. You can use Bixby to adjust the temperature on your Samsung refrigerator or control your Samsung Smart TV with voice commands.
While native to Google Home products, Google Assistant extends its reach across Android devices, including Android TVs, lights, security cameras, speakers, and more. It’s also available on iOS devices, offering a consistent experience regardless of your device brand.
3. Customization and Personalization
Both Bixby and Google Assistant provide customization options for device settings and voice command preferences. They also offer personalized recommendations based on user behavior. For instance, they can suggest turning on “Do Not Disturb” mode during your bedtime if they notice a pattern in your usage.
Sample for Bixby: “Bixby, customize my bedtime routine.” Sample for Google Assistant: “Hey Google, recommend some new music for my workout.”
Though with similar features, one is powerful than the other and it will be exciting to know which one is that.
Bixby vs Google Assistant: Which one is the best?
Now, let’s delve deep into the comparison between Bixby and Google Assistant across various categories to help you make an informed decision:
1. Features and Capabilities
Bixby’s impressive NLP capabilities excel in understanding complex voice commands and controlling devices seamlessly. For example: “Bixby, set a reminder to buy groceries when I leave work.“
Google Assistant’s extensive knowledge base excels in providing accurate answers to general knowledge questions and executing online searches effectively. For example: “Hey Google, what’s the latest news about climate change?“
Winner: Google Assistant
While Bixby’s NLP is impressive, Google Assistant’s extensive knowledge base gives it the edge in this category.
2. Voice Commands and User Experience
Bixby’s voice recognition technology has improved over the years, offering accuracy and responsiveness. However, its user interface has been criticized as less intuitive. For example: “Bixby, translate ‘hello’ into French.“
While Google Assistant is renowned for its responsiveness and user-friendly interface. It excels in understanding natural language and offers a conversational experience. For example: “What’s the weather like today?“
Winner: Google Assistant
Google Assistant’s ease of use and responsive interface make it the preferred choice for many users.
3. Third-Party Integrations
Bixby has been working on expanding its third-party integrations but still lags behind Google Assistant. While you can control some third-party apps with Bixby, the library of available integrations is not as extensive as Google’s.
The Google Assistant boasts an extensive library of third-party skills and actions, seamlessly integrating with popular smart home platforms like Philips Hue.
Winner: Google Assistant
Its vast ecosystem of third-party integrations sets Google Assistant apart in this category.
4. Privacy and Data Handling
Samsung has made efforts to prioritize user privacy with Bixby. Users have control over data collection and storage preferences.
RECOMMENDED: How to Keep Your Device and Data Safe
Google has faced scrutiny for its data collection practices but has improved user control over data privacy settings.
Winner: Tied
Both Bixby and Google Assistant offer user privacy features, giving users some control over their data.
5. Languages and Global Availability
Bixby supports 9 languages and is more prevalent in regions where Samsung devices are popular, such as South Korea and the United States.
Google Assistant is available in 40 languages and enjoys a global presence, serving users in many countries.
Winner: Google Assistant
Google Assistant’s language support and global reach make it the winner in this category.
6. Future Developments
Both Bixby and Google Assistant are continuously evolving, with updates and new features regularly rolling out. These updates make it challenging to declare a winner in this category, as the landscape can change rapidly.
Winner – Tied
The future developments of both assistants will depend on their respective roadmaps and user feedback.
Bixby vs Google Assistant: FAQs
What is a voice assistant?
Voice assistants, also known as AI assistants, are cloud-based app programs that recognize human voice commands. They can perform tasks, answer questions, control devices, and access applications through voice commands.
Is Bixby only for Samsung devices?
Predominantly, yes. Bixby is deeply integrated into Samsung devices and ecosystems. While some third-party devices can support Bixby through the SmartThings app, its native support is limited to Samsung products.
Is Google Assistant better for bilingual homes?
Both Bixby and Google Assistant support dual-language settings, making them suitable for bilingual households. However, Google Assistant supports a more extensive range of languages, making it a preferable choice for many bilingual users.
Which voice assistant is better for smart home functions?
Both Bixby and Google Assistant excel in smart home functions but cater to different preferences. Google Assistant’s strength lies in web-based searches and general information retrieval, while Bixby is adept at phone-based tasks and controlling Samsung devices.
Can I use Bixby and Google Assistant together?
Yes, in fact, both virtual assistants will be installed by default on your Samsung phones. And if you are not using Samsung, you can get Bixby by installing Samsung’s SmartThing app.
Which assistant is better at voice commands?
Bixby’s voice recognition technology is designed for understanding natural language and complex voice commands. Google Assistant, while proficient in voice commands, relies on its extensive knowledge base for a broader range of tasks.
Which one is the best between Bixby and Google Assistant?
In the Bixby vs Google Assistant showdown, both AI companions offer compelling features and capabilities that cater to diverse user preferences. Google Assistant shines with its expansive knowledge base, robust third-party integrations, and global availability. On the other hand, Bixby excels in natural language processing, making it a strong choice for users deeply immersed in the Samsung ecosystem.
Ultimately, the choice between Bixby and Google Assistant hinges on your specific needs and device preferences. If you value a vast knowledge repository and seamless integration with third-party apps, Google Assistant is the clear winner. However, if you seek an AI companion that excels in understanding complex voice commands and seamlessly controls Samsung devices, Bixby is an excellent choice.
As both voice assistants continue to evolve and innovate, users can look forward to even more personalized, efficient, and interactive experiences. The future promises exciting developments in the world of smartphone AI, making our digital companions more indispensable than ever.
The journey of Bixby and Google Assistant is far from over, and the next groundbreaking feature or enhancement could be just around the corner. Embrace the possibilities, explore their capabilities, and choose the AI companion that aligns with your digital lifestyle.
If you are a Samsung user, instead of worrying about which one is the best for you or not, while not make use of the two. Because both voice assistants will be installed by default on your phone.